Photo: Scott Olson/Getty Images
Amazon to close 68 bookstoresits stores known as 4 stars and the pop-up windows it has throughout the country, in the face of poor sales performance they have had for the company.
According to the latest earnings report of the company founded by Jeff Bezos, revenue from physical stores represented just 3% of the $137 billion generated in the last quarter of 2021, according to a Reuters report.
Earnings figures show that Although Amazon is the leader in online sales, it is not in the retail market of physical stores, where it will go out of business to adjust its offer in the future. The announced closure also considers its physical stores in the United Kingdom.
According to Reuters, after the announcement and gradual closure of the stores, whose dates are still unknown, Amazon will seek launch a new department store concept and strengthen its grocery market.
The concept of physical bookstores sought to replicate the concept of Amazon’s online platform in the real world. The idea wanted to transfer the reviews left by virtual users and the best-selling books.
But shoppers, and Amazon’s own strategy to strengthen its digital market, apparently played against the bets of physical stores for the company, which will now begin a gradual process of closing.
Amazon closes its physical bookstores and its workers will be compensated
Along with the announcement made by Amazon of the closure of its physical bookstores and other points of sale, the company explained that Affected workers will receive a severance check.
According to Reuters, employees affected by the closures also will have the option to receive help finding a new job at some other Amazon storeclose to your current location.
One option will be stores known as Amazon Freshwhich the company will keep in operation.
Until now the number of employees who will be affected is unknown for the closure of the 68 physical bookstores and other points of sale.
You may also like: Online commerce in the US drives January retail sales: up 3.8% despite forecast