There are plenty of online video editing tools as well as offline video editing software out there. All it takes is a vision and some creativity to create something genuinely magnificent in the form of a video. But how do you edit a video for YouTube in 2022? Of course, you will have to master the basic skills of snipping, merging, and whatnot.
Once you’re acquainted with any video editing software’s tools and features, what do you do next? In this guide, we will take you through the whole journey of video editing – a very minute peek inside the mind of a video editor.
How To Edit Videos for YouTube
Initially, it doesn’t matter whether you’re editing a video for YouTube or something else. The basics remain the same. Of course, there are intricacies to every platform. The final output will be different for YouTube and Facebook, but we will get to that later. First of all, you will need a vision –
1: Every Editor VisualizesAsk any editor, and they’ll tell you that they visualize the scene before they cut it. Of course, instinct is involved, but editing can be a tough process without visualization. Visualization will help you narrow down your selection of the footage. It will also help you decide what effects and sounds you want to use in the post-production process. To make editing simple you can use youtube video editor for starter. It will be touch for newbie to go on with big softwares. Many web based editors nowadays are coming up with many features. You can do almost anything on them.
Visualization becomes even more critical if you’re editing a video that doesn’t include real-time footage but animations, text, and images. This is because you will be converting an idea into a video. Therefore, you will have to storyboard the whole thing.
2: Focus on the Story
Telling a coherent story is the aim of every video ever produced. Human beings like to find patterns and connect the dots. When editing something, you should be conscious of how the final product might look. It might look aesthetic and make sense in your head, but would it get the message across? Will it be intelligible? To overcome this challenge, you might want to use text, voiceovers, and certain transitional effects in your videos. It is often said that the best video editor is the one whose work doesn’t draw attention to itself, especially in films. Of course, for infographics and animations, editing is all there is.
3: The Simpler, the Better
Many editors tend to overuse transitions, effects, etc. This causes their editing to draw attention to itself. Consequently, the viewer is diverted from the message that the video tries to convey. Of course, some video genres, like memes, have the message embedded in the editing itself. Think of memes that you identify using sound effects or filters. But in most cases, you should keep your editing process smooth and simple.
4: Add a Soundtrack
Videos with no soundtrack often cannot capture the viewer’s attention. The soundtrack keeps the viewer reeled in whenever there’s a lapse in content in the video. Apart from that, the audio also adds a sense of aesthetic to the overall video. There are many YouTubers out there who are known for their marvelous audio work and background scores. If you work on this aspect of editing, your audio can be the USP of your videos.
5: Avoid Fillers
In this age of short attention spans, people switch channels very quickly. If you don’t reel them in and keep them there, they’ll never give you their attention. It is true for most of us because social media offers us small dosages of dopamine. It’s like a drug that keeps on giving. Thus, to get your point across and keep people interested, you should avoid fillers at all costs. Even people who might sit through 10 minutes of your video will reflect on what value they procured from it. If the video is too long and offers very little, they will be reluctant to come back to it.
6: Pick the Right Thumbnail
On YouTube, the thumbnail is one of the most important parts of a video. In essence, it’s akin to a poster of a film. If the viewer is attracted or intrigued by a thumbnail, they click on it. One thing you should avoid at all costs, however, is click-baiting. Never include false information in your thumbnail or try to trick the viewer into clicking your video. Most people see right through it, and you will never establish a genuine audience by engaging in clickbait. The best way is to design a thumbnail with all the unique selling points of your videos and include a little bit of your personal flair or style.
7: Get your video color corrected
Color correction determines the aesthetics of your video. People will recognize it immediately if you do a great job at color correction. If you render your video without color correcting, it might not look very interesting. Many quick guides on the web will teach you what color configurations will work best for your video. Different color configurations evoke different emotions, and thus, they will depend on the type of video you are editing.
8: Descriptions, Hashtags, and all the other stuff!
After you’ve rendered your video, the work doesn’t end there. A proper editor should oversee the process until the video is uploaded successfully. Ensure that you include a thumbnail and add a description under your video. Moreover, make sure that you give it an apt title as well. This will help you market your videos better. Another helpful tip is to add hashtags so people are able to find your content easily. Without these practices, you might not be discovered by enough people, even though your content and editing are marvelous.
Video editing is no less than an art. You work with the footage you have and create something unique out of it. Editing for almost all platforms is similar, at least the basics. With the aforementioned tips, you can create amazing YouTube videos for your channel or someone else’s.