Johnson & Johnson will start using cornstarch in all the baby powder it sells around the world, moving away from talcum powder that put the popular product at the center of tens of thousands of lawsuits filed by customers.
The company has suspended North American sales of its talc-based baby powder in 2020 after recalling some bottles in 2019, but will stop sales of the product globally in 2023, it said Thursday. Johnson & Johnson said it was already selling cornstarch baby powder in countries around the world.
They suspend the sale of talc in the world
More than 40,000 lawsuits, many from women with ovarian cancer or mesothelioma, have accused Johnson & Johnson of selling baby powder when it was aware of its links to health risks, such as possible asbestos contamination.
The company said the decision to move to cornstarch was part of an ongoing evaluation of its portfolio and would help simplify its product offerings and meet “evolving global trends.”
He also reiterated his position on the safety of baby powder: “We strongly support the decades of independent scientific analysis by medical experts around the world confirming that Johnson’s talc-based Baby Powder is safe, contains no asbestos, and is non-toxic. causes cancer.”
Johnson & Johnson has sold cornstarch baby powder for decades, developing the product version in 1980 after consumer advocates raised concerns that the powder contained trace amounts of asbestos, a carcinogen. The company did not immediately respond to questions about how much baby powder was left on the market.
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