Video: Protesters storm Louis Vuitton headquarters with torches amid French pension reform controversy

Strikers send symbolic message at LVMH's Paris HQ amidst nationwide protests; tensions rise as Constitutional Council's ruling on reform nears.

Protesters stormed the headquarters of luxury fashion brand Louis Vuitton on the eve of an expected ruling on France’s controversial pension reform.

Striking railway workers on Thursday invaded the Paris headquarters of LVMH Moet Hennessy Louis Vuitton (LVMH), representing brands such as Christian Dior, Fendi, and Givenchy, according to Sky News.

The protesters invaded LVMH’s headquarters at 22 Avenue Montaigne in Paris’ 8th arrondissement, which also houses a Louis Vuitton store.

“We have come to symbolically and peacefully give the government the idea of taking money out of the pockets of billionaires,” SUD-Rail activist Fabien Villedieu told French media Le Monde after LVMH announced strong growth in turnover.

Trabajadores de la SNCF francesa, miembros de los sindicatos franceses CGT y Sud Rail entran en la sede del minorista de lujo Louis Vuitton durante una manifestación en París como parte del 12º día de huelgas y protestas a nivel nacional contra la reforma de las pensiones del gobierno francés, en París, Francia, 13 de abril de 2023.  REUTERS/Bart Biesemans
French SNCF workers, members of French unions CGT and Sud Rail, enter the headquarters of luxury retailer Louis Vuitton during a demonstration in Paris as part of the 12th day of nationwide strikes and protests against the French government’s pension reform in Paris, France, April 13, 2023. REUTERS/Bart Biesemans

The incident came amid protests against pension reform, which saw another day of clashes with police on Thursday in a final show of anger ahead of a ruling on whether the measure complies with the constitution.

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Hours before the demonstration began in Paris, protesters piled garbage bags in front of the Constitutional Council, which was expected to decide Friday whether to annul all or part of the legislation.

The piles of garbage were later removed but heralded the start of a new strike by garbage services scheduled to begin with Thursday’s protest marches. Another strike last month left the streets of the French capital littered with smelly waste.

“The mobilization is far from over,” CGT union leader Sophie Binet said at a garbage incineration center in southern Paris, where hundreds of protesters blocked the passage of garbage trucks. “As long as this reform is not withdrawn, the mobilization will continue in one form or another.”

Although the mobilization came to count on March 7 with between 1.28 million demonstrators, according to the police, and 3.5 million, for the CGT union, this has fallen. This Thursday, the authorities expected between 400,000 and 600,000.

Protesters attack Louis Vuitton HQ in Paris